iService Gets New Marketing Automation Features

One-to-One Service.com, Inc. has launched enhancements to its iService Customer Interaction solution that provide end-to-end marketing automation capabilities. The enhancements build on the iCentives Email Marketing module to provide a complete platform for integrated marketing automation.


Champaign, IL –

One-to-One Service.com, a leading provider of online customer service and marketing solutions, today announced the release of iService 7. This new release incorporates live chat and an extensive upgrade to the iService forms integration module that allows businesses to deliver customized support and marketing portals in a variety of formats.

"We've been delivering a solid permission marketing platform for nearly 15 years, but these new enhancements take marketing automation to a new level," said Scott Whitsitt, Founder and CEO of One-to-One Service.com. "The email and contact management capabilities of iService are now combined with outbound marketing campaigns to create a very powerful set of marketing automation capabilities. It's almost like having a virtual sales and marketing team working for you in the background."

When recipients take actions, such as viewing messages or clicking on links, these details are captured in the iService database and are available to drive follow up actions. People that check out a specific offer can be automatically added to a campaign that matches their interests. The actions and behavior of customers and prospects are now easily viewed by your staff, and can be leveraged to take virtually any action that the iService system supports.

The iService customer interaction solution includes:

  • iService Live Chat for real-time support of online customers
  • iService Email Response Management to ensure prompt and accurate responses to customer inquiries
  • iService Contact Management to manage customer details
  • iService Knowledge Management for web self-service
  • iService Business Intelligence and Reports for metrics and insight into sales, service, and marketing operations
  • iCentives Marketing for powerful permission based email marketing
  • iService Forms Integration for integration with corporate web sites

About One-to-One Service.com

One-to-One Service.com is a leading provider of online customer service and marketing software (iService®) that is easy to implement and even easier to use. iService routes and manages customer inquiries, captures a complete history of every customer interaction, provides a powerful self-help web site, and includes integrated email marketing capabilities (iCentives®). iService is available as an on-demand or on-premise solution delivered using a Software as a Service (SaaS) model and can be easily integrated with your existing web site.

Formed in 1997, One-to-One Service.com is a veteran in the email response management and eCRM industry. Located in Champaign, Illinois, One-to-One Service.com can be reached at 217.398.MAIL (6245) or on the Web at http://www.1to1service.com and http://iService.info.

iService, iCentives, the One-to-One Service.com logo, and the name One-to-One Service.com are registered trademarks of One-to-One Service.com, Inc.